The end of win-win
Negotiating in an age of no compromise
Negotiations keep getting harder. Win-win agreements are barely possible anymore. Irrational and shifting demands, constant threats, an emphasis on negative consequences, and a focus on one's own interests over shared ones are the new standard. It isn't only US President Trump who, with his aggressive negotiating style, pushes counterparts onto the defensive. Corporate procurement departments dictate prices, suppliers paralyze production with delivery freezes, and unions bring the rail network to a standstill. Shared values in business no longer play any role.